Qualcomm has announced the inaugural Snapdragon XR Day in India, scheduled for July 21 in New Delhi, as part of a broader effort to expand its footprint in the extended reality (XR) space across one of the world’s fastest-growing digital economies.
HIghlights
- India’s First Snapdragon XR Day: Qualcomm will host its inaugural Snapdragon XR Day in New Delhi on July 21, spotlighting AR/VR innovations powered by Snapdragon chips.
- Part of “Snapdragon for India” Strategy: The event is a key part of Qualcomm’s broader push to co-create future-ready, locally relevant XR solutions tailored for Indian markets.
- Hands-On Demos Across Sectors: XR Day will feature immersive tech use cases in healthcare, education, fitness, and entertainment—bringing together developers, OEMs, and tech leaders.
- Showcase of Snapdragon XR2 Gen 2: Qualcomm’s latest XR chipset—used in devices like Meta Quest 3—will be central to the event, demonstrating dual 3K display support, on-device AI, and spatial computing power.
- India: A Strategic XR Market: India’s 5G expansion, young dev talent, and need for remote-first tools make it a prime market for immersive innovation and AI-integrated wearables.
- Follow-Up with Snapdragon Auto Day: Another major event, Snapdragon Auto Day, will be held on July 30, focusing on connected vehicles, ADAS, and AI-based automotive systems for Indian roads.
- Global XR Market Leader: With over 90% global XR SoC market share (Counterpoint Research), Qualcomm aims to extend its dominance through India-based development and deployment.
- Focus on Localized XR Innovation: Rather than retrofitting global solutions, Qualcomm is co-developing XR tools to solve uniquely Indian challenges like rural healthcare access, virtual classrooms, and home-based fitness.
The event aims to showcase how Snapdragon-powered platforms are enabling the next generation of augmented reality (AR), virtual reality (VR), and mixed reality (MR) experiences.
Part of the “Snapdragon for India” Strategy
Snapdragon XR Day is part of Qualcomm’s larger “Snapdragon for India” initiative, which focuses on fostering locally relevant, future-ready technology across sectors.
The XR event will be followed by Snapdragon Auto Day on July 30, held in collaboration with Amazon Web Services, spotlighting innovations in connected and intelligent automotive systems designed specifically for Indian environments.
Health, Education, Fitness & Entertainment
At XR Day, Qualcomm will demonstrate real-world applications of XR technologies in healthcare, education, fitness, and entertainment.
The event will bring together developers, OEMs, and technology partners to explore hands-on demos, engage in discussions, and identify collaboration opportunities.
A major highlight is expected to be the Snapdragon XR2 Gen 2 platform, already powering global devices like the Meta Quest 3, and known for its advanced capabilities in spatial computing and immersive content delivery.
India as a Key Growth Market for XR
India’s growing interest in immersive technologies, supported by widespread 5G adoption and a youthful developer ecosystem, positions it as a strategic market for Qualcomm.
The company is leveraging its global leadership in XR to support localized applications—from XR-based diagnostic tools and smart classrooms to AI-enabled fitness platforms—tailored to India’s unique social and infrastructural needs.
Snapdragon Auto Day on July 30
Following XR Day, Qualcomm will host Snapdragon Auto Day, focusing on automotive innovation for the Indian market.
The event will feature technologies such as infotainment systems, advanced driver assistance systems (ADAS), and AI-based solutions developed for local driving conditions. Qualcomm aims to play a pivotal role in India’s shift toward connected, software-defined vehicles.
Snapdragon XR2 Gen 2 Platform
The Snapdragon XR2 Gen 2 platform is set to take center stage at XR Day. With support for dual 3K displays (per eye), 12ms low-latency video passthrough, on-device AI, and up to 10 concurrent cameras, the chipset delivers cutting-edge performance for immersive MR/VR headsets.
These features—already validated in the Meta Quest 3—demonstrate that XR hardware in India can meet or exceed global standards.
Global Leader in XR Hardware
According to Counterpoint Research, Qualcomm commands over 90% of the global market share in XR system-on-chips (SoCs) as of early 2024.
This dominance positions XR Day as more than a local showcase—it reflects Qualcomm’s intent to integrate global XR innovation into India’s growing tech ecosystem, with a focus on collaboration across developers, hardware manufacturers, and service providers.
XR Made in India, for India
Industry experts note that India’s combination of young developer talent, robust digital infrastructure, and increasing demand for experiential tech makes it an ideal testing ground for XR innovation.
Rather than adapting global solutions, Qualcomm’s focuses on co-developing applications with local relevance, addressing domestic challenges in areas such as remote healthcare delivery, virtual education, and home-based fitness.
